
We help Brisbane service businesses grow with Pay-per-click Search Ads that deliver real leads through transparent, fixed fee management.
Brisbane-based | 14+ Years' Experience | No Lock-in Contracts | Performance Guarantee


All of our team members are Google Certified Search Ad professionals

Experienced team delivering Search Marketing and other digital marketing and media solutions

Dozens of dedicated business owners have trusted our team to manage their Google Ads accounts

From 31 customer ratings over 14 years of dedicated service
Where your budget is being wasted
Which keywords actually drive qualified leads in your market
How to structure your Google Ads account for lower Cost-per-Lead (CPL) and better Return-on-Investment (ROI)
Your target Cost-per-Lead and breakeven lead volume



"Before working with Substrate Media, we were wasting money on Google PPC Ads with people outside Brisbane and DIY searches. Within a month, they cleaned up the account and we started getting real enquiries from property managers and builders who actually need asbestos removal. Our cost-per-lead has halved, and I finally feel confident our ad spend is going into the right areas."

Mark R., Owner, Asbestos Removal Brisbane
"PPC Search always felt like a gamble for us. Substrate Media mapped out the keywords that matter for our business and built a campaign to get qualified enquiries. We’ve seen more new clients each month, and the reporting makes it easy to see the return we're getting. What I like most is the straight talk. They tell us what’s working, what’s not, and how to fix it."

Sarah J., Practice Manager, Family Mediation Brisbane
We're your local Brisbane PPC experts. Based in Milton, we're dedicated to helping service businesses across South-East Queensland.
We know the market, the competition, and what it takes to generate local demand.
And we're always around to catch-up in-person to talk about how we can help grow your business.

Here are the most common questions we receive about Google PPC Ads.
Most small businesses in Brisbane spend between $500-$3,000/month. At Substrate, we help you find the right budget for your goals and only scale what's working.
PPC Search Ads show up when someone types in keywords like “Brisbane insurance broker.” Display Ads appear across websites your target audience browses. We help you choose what actually drives leads.
We cut out the overhead and focus on getting you results. No bloated retainers or meaningless reports, just high-performing campaigns managed by experts with a commercial focus.
Yes. We offer performance-based pricing so you don’t pay until you get results. That’s how confident we are in our work.
Common reasons include poor targeting, bad landing pages, or agency neglect. We audit and fix campaigns to unlock actual performance.
Google PPC Ads delivers faster results, ideal for short term lead generation. SEO is a long-term investment but usually delivers a better ROI. The best strategy often combines both, our team can help you balance them for the best overall performance.
"Cheaper than your last agency. Don't Pay Till The Campaign Profits"
We guarantee two things to our clients:
Our service will be cheaper than your last agency
We won't charge you a cent for our work until your PPC Google Ads campaign generates enough revenue to cover both ad spend and our fees
No fluff. No excuses. Just simple, commercial results
